BellagioYachts
Client: Bellagio Yachts BV | Category : Yachting | Date: 2010-2012 (ongoing)
Discipline: Strategic Marketing - Brand Identity -Website development - Social media tactics - Product advertising.
Case: to help Bellagio Yachts with brand strategy & identity and to help them to introduce the brand and yacht worldwide
Bellagio Yachts
Bellagio Yachts is a new brand in the Yachting industry in the Netherlands
Built entirely in aluminium, the 16m (52ft) vessels will be equipped with two IPS 600 Volvo engines for speeds of around 30kt. There will also be an option to install three IPS 600 engines, enabling speeds of up to 40kt.
Bellagio Yachts contracted dutch boatbuilder Mulder Shipyard to build a new series of semi-custom motoryachts in strong cooperation with Vripack Naval Architects.
The first of the new Bellagio models is expected to launch in April 2011.
